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CHANNEL RECRUITMENT, SEGMENTATION & PROFILING

GROWTH FOR
YOUR CHANNEL ORGANIZATION

Benefit from an external sales team that takes care of approaching, convincing and developing partners along the entire partner lifecycle for you. From partner recruitment & persuasion to onboarding along your partner program.

In line with your channel strategy and the relevant portfolio, we identify, qualify and convince partners for you and of your products and solutions.

As part of channel recruitment, we develop your partner business in previously undiscovered areas: be it through the acquisition of newly identified partners or through expanded potential within your existing partner landscape. We analyze the discovered potential, validate the data and qualify the partners on your behalf.

We identify addressable growth potential for you on the market in the relevant partner segment, verify organizational structures and facilitate access. In direct contact with the decision-makers and buying centers, our experts arrange follow-ups for your channel sales teams or generate opt-ins for further sales and marketing measures. Based on our many years of channel expertise, we work with a scoring system that is based, among other things, on sales and business potential, business model, growth opportunities and competitive alignment. This is how we generate new sales potential for your products & solutions.

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BRAND & PORTFOLIO AWARENESS

Raise your profile with potential and existing partners in the defined region

PARTNER POTENTIAL

You receive your extensive partner potential in the market - segmented and qualified according to market, customer potential and interest.

QUALIFICATION & DATA CHECK

We contact, convince and verify the decision-makers for existing and potential partner accounts by telephone and document the level of interest (incl. opt-in)

OPT IN GAIN

We obtain opt-ins for further marketing & sales campaigns via telephone contact with decision-makers at the buying center

FOLLOW UP & ONBOARDING

Whether for handover to your internal channel team or for further processing by our Sales Operations team: we agree on binding follow-ups for joint business success

REPORTING

A regular update every 1 or 2 weeks gives you certainty about the project status and allows us to make short-term optimizations to the project if necessary.

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EXPERTISE IN THE
CHANNEL
RECRUITMENT

More than 10,000 channel qualification partners and contacts per year

 

YOUR OUTCOME

Growth by uncovering further partner potential

 in the existing partner landscape

Attracting & convincing new partners

Increased brand awareness

in the target segment

Overview of new sales and revenue potential

in the overall market by identifying previously unfocused partner potential

Positioning and contacting

of partners on your behalf and qualification according to the COMPRiS methodology and your requirements. (incl. decision maker / buying center, validation of the business model and portfolio)

holistic or selectively?

We support you throughout the entire sales process

You decide on the right mix: from individual, clear and short-term projects to complete sales and budget responsibility for defined segments. From strategy and identifying potential to onboarding and supporting new customers and partners.

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Cross Services

DATA CONSOLIDATION
- CHANNEL INTELLIGENCE -
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CHANNEL PORTFOLIO INTELLIGENCE ANALYSIS
- CHANNEL INTELLIGENCE -
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SOUNDS INTERESTING?

We'd love to sit down with you to discuss your business and discover how we can tap your full market potential – no strings attached. 

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