COMPRiS Insights: IT trends & market feedback from CIOs & IT decision-makers
These are the current IT trends, investments, challenges, and assessments of the economic situation in the enterprise sales business. We recently published our "Channel Insights" based on interviews with IT service providers, service providers, and IT system houses. Today, discover the views of CIOs & IT managers from the DACH region on current IT trends, investments, challenges, and the economic situation. Artificial intelligence [...]
COMPRiS insights on the economic situation in the channel sales business
The past few months have left their mark on the channel sales business: IT system houses & service providers are observing a clear reluctance by customers to invest – even if more than a third of the IT companies surveyed have yet to feel any effects or envision taking advantage of this reluctance by optimizing their IT landscape to create new business opportunities. IMPACTS How is the current economic situation affecting […]
How channel partners see growth potential and further economic development
Which solutions have the greatest potential, despite the current uncertainties? In today's world, what constitutes a real innovation? How do IT partners rate the current economic situation? Find the answers to these questions and more in the latest COMPRiS Market Insights. WHICH SOLUTIONS DO YOU THINK HAVE THE GREATEST POTENTIAL? Security is still the #1 topic. In light of the difficult business situation, partners say that IT investment projects are currently [...]
Lead generation: Digital marketing or traditional sales activities?
Share your views and participate in our COMPRiS survey. Winning new customers and maintaining the growth of sales pipelines was and remains a constant challenge in sales & marketing. Digital marketing continues to be a challenge, particularly in the upper middle market and for large accounts in the B2B sector. Traditional lead generation is once again becoming essential – thorough […]
Noticeable reluctance to invest in IT business
Current challenges faced by IT partners, and their selection criteria when looking for manufacturers. The challenges – but also the potential – of channel management are multiplied by rapidly changing markets and conditions. For both sides. In our latest market trend survey, we focused on the IT partner side and spoke to 240 IT service providers, system integrators, and system houses, as well as service providers from the DACH region. […]
Channel Excellence Awards 2023 – Interview with Managing Director Gerald Holler
Gerald Holler, Managing Director at the end-to-end go-to-market provider COMPRIS, on trends in IT channel sales Leading trends include the use of managed services in SMEs, security, and cybersecurity. Gerald Holler expects further consolidations in the system house market, and during an interview, reports on his findings from his numerous discussions with CIOs. Discover more in the video.
2021 IT Trend Study
9 out of 10 companies prioritize digitalization in their business Almost half of the companies surveyed have increased their IT budgets for this purpose. The pandemic has undoubtedly become a driver of digitalization. Despite the uncertain economic outlook, budgets continue to rise. For around 27% of the respondents, IT budgets remained at the previous year's level – which is also positive, as in 2020, IT budgets at 63% of [...]
More market potential through digital market analysis
Dialogue meeting of entrepreneurs from Marketing & Sales More market potential through digital market analysis. Gerald Holler will explain exactly how this works and how we at COMPRiS use it to generate growth for our customers at the next dialog meeting of entrepreneurs from Marketing & Sales. > Interested in listening in? We can still accept a few participants for the online meeting on Wednesday, February 24 at 3:30 pm [...].
Covid-19 and its effects
The system houses' view of the pandemic. For many weeks now, nothing has been the same as it was at the start of the year. Nobody could have realistically expected that our business, the way we work and the everyday lives of all families would change so much. What we have noticed in our many conversations, however, is that there are clear differences in the [...]
BITKOM survey
What are the top topics and challenges in ITC sales in 2020/2021? The Bitkom sales working group is looking at the question of what top topics and challenges are currently driving sales in these times. Help with a maximum of 5 minutes of your time. Click here for the questionnaire: https://lnkd.in/deUt8_b BITKOM is Germany's digital association. Within the organization, [...]